Themes:

1. Horror
2. Leader

Rules:

1. Must have a powerful looking stance- I think that a good way of getting the 'leader' theme instantly across is to create a powerful stance. A character with a strong pose immediately shows self confidence.
2. Must be based around various fears- Horror is often based on people's fears such as clowns, spiders and the darkness. Therefore I think using my research I can base several concepts on common themes to get the horror theme across.
3. Must have concepts for humans and creatures- Having a variation throughout my concepts explores ideas and stops me from being restricted.